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DTIC ADA164230: The Army Enlistment Decision: An Overview of the AR... |
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by Defense Technical Information Center |
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This paper describes a program of research on enlistment |
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decision making. Our program goal is to provide usable |
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information to Army recruiting policy makers and to |
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establish a better understanding of the dynamics in a |
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young man or woman's decision to join the Army. Our |
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initial efforts--surveys of recruits about the factors |
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that encourage, discourage, and drive their enlistment |
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decision--are described in detail. Two surveys of over |
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25,000 recruits have been conducted by the Army Research |
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Institute's Manpower and Personnel Research Laboratory. |
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These are the first surveys of this scope since the 1979 |
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DoD survey. Comparative results from these three surveys |
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are discussed. Highlighted are survey results on |
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enlistment motivation, enlistment incentives, and |
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advertising. The Army Recruiting Information System |
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(ARIS), an innovative, computer-based information system |
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used to share survey results with Army policy makers is |
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also described. Further efforts to develop individual |
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decision and microeconomic prediction models are |
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outlined. |
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Date Published: 2018-02-05 18:31:23 |
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Identifier: DTIC_ADA164230 |
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Item Size: 31816446 |
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Language: english |
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Media Type: texts |
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# Topics |
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DTIC Archive; Elig, Timothy W.; ARMY ... |
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# Collections |
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dticarchive |
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additional_collections |
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# Uploaded by |
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@chris85 |
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