[1]Amazon Echo Data Leaks, Shows Poor Engagement:
First, Alexa and the Echo speakers came to market for a single
reason only: To provide Amazon's customers with yet another way to
easily make purchases from its online store.
Second, while Amazon does currently lead in the market for smart
speakers, [2]Google is very quickly catching up. And [3]I still
expect Google to surpass Amazon, perhaps as soon as by the end of
2018.
Not being able to monetize Echo and Alexa is a problem. And it's
going to be a problem for Google, too. In that case, the online
search giant will attempt to leverage its own Google Home/Google
Assistant user base with, yep, you guessed it, advertising.
Something that Google has publicly stated is coming to the platform.
(Via [4]Thurrott.com)
I've seen this first hand at my sister's - she & her husband add items
to the shopping list only to shop at an actual brick-and-mortar store
(the horror!). Even when they buy from Amazon they fire up a web
browser on their laptop and don't use their Echo at all. Mostly, they
use it for music and for the occasional trivia question.
This cannot be what Amazon hoped for when they released this beast.
Also on:
[5]Twitter
__________________________________________________________________
My original entry is here: [6]Amazon Echo Data Leaks, Shows Poor
Engagement. It posted Wed, 08 Aug 2018 13:43:16 +0000.
Filed under: privacy, tech,
References
1.
https://www.thurrott.com/smart-home/165334/amazon-alexa-data-leaks-shows-poor-engagement
2.
https://www.thurrott.com/smart-home/150238/todays-smart-speakers-point-ambient-computing-future
3.
https://www.thurrott.com/smart-home/149413/will-high-volume-strategy-win-smart-speaker-market
4.
https://www.thurrott.com/feed
5.
https://twitter.com/TokyoGringo/status/1027189680087945217
6.
https://www.prjorgensen.com/?p=1426
