I remember Freakonomics. Thing is, it all depends. There is a
  LOT of very useful information that can be drawn from large
  scale studies over long periods of time, given accurate data
  collection of course.

  Freakonomics is basically statistical analysis gone wild with
  correlations galore. It's fascinating and it's useful and _can_
  have predictable capabilities *if* used properly.

  The true test is to look at past predictions to see what held up
  and what didn't.

  Like any predictive method, knowing the limitations of the
  system is critical. One erroneous hypothesis will lead to
  erroneous conclusions, no matter how marvelous the data
  inbetween is. But that's true of any scientific endeavor.

  Also important is that numbers are analogies to real world
  things. They represent real world things but they're not real
  world things.

  At the same time, finding similar flocking behaviors is very
  useful. There's a strong measure of predictability when doing
  cross-discipline comparisons and THAT'S perhaps where something
  like Freakonomics really shines... just as long as it
  continually compares itself to the non-numerical things it is
  representing to check for accuracy. Oftentimes an elegant graph
  continues being shown as if true, when it's not, because the
  story the graph tells fits the story we want to tell.