If the report is sexy, it means it's engaging or alluring. It
  will grab attention. If it grabs attention of the higher-ups, it
  has a chance of being looked at. If it has a chance of being
  looked at, it has a chance of being acceptable. Not only
  acceptable but believable. Might even mean logical. Might even
  mean precise. Might even mean accurate. Depends on the
  organizational needs... well, corporate ethos.

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