2008. That's 7 years ago. Ok. Seven years ago today, I
  incorporated FB into napleslus. AT the time it was a viable
  concept. Local business directory - nobody else was doing it,
  bringing together all the news of the area. RSS feeds were free
  and everywhere and I had some very complicated programming to
  yank it all in and provide all the naples internet in one place.
  But alas, times changed, feeds closed, the big G decided it
  provided nothing unique to the Internet about two years ago and
  no amount of work could bring it back to the first page status
  and believe me, I tried for a long time. But I can't complain.
  It had a VERY long, successful run as a profitable enterprise
  and it still exists but with drastic changes to the whole
  Internet environment it's in, the benefits aren't worth the
  costs involved for radical change. Facebook and Google both
  completely replaced all of the functionality of the site with
  something better and, well, they won. Such is how it goes but
  I'm glad I did what I did. It was fun to be the David against
  the Goliaths for a long time.