(C) Verite News New Orleans
This story was originally published by Verite News New Orleans and is unaltered.
. . . . . . . . . .



Essence Festival of Culture [1]

['Nigell Moses', 'More Nigell Moses']

Date: 2023-07-03

Thousands lined up for Beautycon, an Essence Festival of Culture feature that offers free makeup, hair and skincare products to attendees and introduces them to new Black-owned beauty brands. Credit: Nigell Moses/Verite News

Crowds of people lined up to enter the Ernest N. Moral Convention Center during Essence Festival weekend (June 29-July 2). Thousands explored a variety of curated festival areas dedicated to topics from Black beauty and small Black businesses to Black health.

The festival featured interactive experiences for attendees and provided space to celebrate Black culture and community. As always, the Essence Fest focused on uplifting and empowering Black women. There were panels, workshops, vendors and keynote speakers including vice president Kamala Harris and media mogul Oprah Winfrey.

A special feature of the festival was the SOKO NOLA Marketplace, a unique space for small Black-owned businesses to showcase and sell their products. The marketplace featured artwork, fashion apparel, books and jewelry. Black entrepreneurs said the marketplace helped them gain exposure for their brands and network with other Black-owned businesses.

“Being at the Essence Fest is just allowing me to connect with so many more people, seeing so many more Black entrepreneurs and Black vendors and Black companies really doing it out here and I feel really inspired,” said Geremiah DelValle, a 15-year-old published author from Virginia. His book “Lands of Scientia” is a super hero science fiction.

Tiffany Walker, who was selling fashions from her brand PINK LUCY. Walker said the marketplace platform allowed her to reach her customers in a different way.

“It allows me to touch people in real life versus just being on the internet,” Walker said. “It’s something about being able to experience the brand versus just seeing it on social media.”

Another feature of Essence Fest was Beautycon, an important space within the Essence footprint, said Lori Lord, manager of the talent activated team for the Essence Festival of Culture. Women waited in long lines to grab free hair, beauty and skincare products. Attendees wrote their names and positive messages on purple and green boards throughout the area. The Beautycon experience “is a place where our beauty is fully embraced, where we can be unapologetically ourselves,” Lord said.

At the Essence Wellness House, conversations sparked about Black women’s mental health and therapy. Participants were able to get their health questions answered by therapists. The hub featured support organizations like Therapy for Black Girls, an online space dedicated to encouraging the mental wellness of Black women and girls.

“We wanted to help reduce the stigma around mental health for Black women,” said Ashley Cherry, the communications director at Therapy for Black Girls. “Black women are often the backbones of the community [and] the backbones of their family, so it was really important for our founder to make sure that we were seen and heard.”

Join Verite’s Mailing List | Get the news that matters to you

Republish This Story Republish our articles for free, online or in print, under a Creative Commons license.

Close window X Republish this article This work is licensed under a Creative Commons Attribution-NoDerivatives 4.0 International License. Unless otherwise noted, you can republish most of Verite’s stories for free under a Creative Commons license. For digital publications: Look for the “Republish This Story” button underneath each story. To republish online, simply click the button, copy the html code and paste into your Content Management System (CMS).

You can’t edit our stories, except to reflect relative changes in time, location and editorial style.

You can’t sell or syndicate our stories.

Any web site our stories appear on must include a contact for your organization.

If you share our stories on social media, please tag us in your posts using @VeriteNewsNola @VeriteNewsNola For print publications: You have to credit Verite. We prefer “Author Name, Verite News” in the byline. If you’re not able to add the byline, please include a line at the top of the story that reads: “This story was originally published by Verite News” and include our website, veritenews.org

You can’t edit our stories, except to reflect relative changes in time, location and editorial style.

You cannot republish our photographs, illustrations or graphics without specific permission (contact our managing editor Tim Morris

Our stories may appear on pages with ads, but not ads specifically sold against our stories.

You can’t sell or syndicate our stories.

You can only publish select stories individually — not as a collection.

Any web site our stories appear on must include a contact for your organization.

If you share our stories on social media, please tag us in your posts using @VeriteNewsNola on Facebook @VeriteNewsNola on Twitter. If you have any other questions, contact managing editor Tim Morris. Essence Festival of Culture highlighted businesses, beauty and mental health and wellness <h1>Essence Festival of Culture highlighted businesses, beauty and mental health and wellness</h1> <p class="byline">by Nigell Moses, Verite <br />July 3, 2023</p> <br /> <figure class="wp-block-image size-large"><img src="https://veritenews.org/wp-content/uploads/2023/07/EssenceBeautyCon-1024x683.jpg" alt="" class="wp-image-7492" /><figcaption class="wp-element-caption">Thousands lined up for Beautycon, an Essence Festival of Culture feature that offers free makeup, hair and skincare products to attendees and introduces them to new Black-owned beauty brands. </figcaption></figure> <p>Crowds of people lined up to enter the Ernest N. Moral Convention Center during Essence Festival weekend (June 29-July 2). Thousands explored a variety of curated festival areas dedicated to topics from Black beauty and small Black businesses to Black health. </p> <p>The festival featured interactive experiences for attendees and provided space to celebrate Black culture and community. As always, the Essence Fest focused on uplifting and empowering Black women. There were panels, workshops, vendors and keynote speakers including vice president Kamala Harris and media mogul Oprah Winfrey.</p> <p>A special feature of the festival was the SOKO NOLA Marketplace, a unique space for small Black-owned businesses to showcase and sell their products. The marketplace featured artwork, fashion apparel, books and jewelry. Black entrepreneurs said the marketplace helped them gain exposure for their brands and network with other Black-owned businesses.</p> <p>“Being at the Essence Fest is just allowing me to connect with so many more people, seeing so many more Black entrepreneurs and Black vendors and Black companies really doing it out here and I feel really inspired,” said Geremiah DelValle, a 15-year-old published author from Virginia. His book <a href="https://faithninja.com/products/lands-of-scientia-paperback">“Lands of Scientia”</a> is a super hero science fiction.</p> <figure class="wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio"> <div class="wp-block-embed__wrapper"> https://youtu.be/gOf34tnSZVo </div> </figure> <p>Tiffany Walker, who was selling fashions from her brand <a href="https://www.instagram.com/pinklucyofficial/?hl=en">PINK LUCY</a>. Walker said the marketplace platform allowed her to reach her customers in a different way.</p> <p>“It allows me to touch people in real life versus just being on the internet,” Walker said. “It’s something about being able to experience the brand versus just seeing it on social media.”</p> <p>Another feature of Essence Fest was Beautycon, an important space within the Essence footprint, said Lori Lord, manager of the talent activated team for the Essence Festival of Culture. Women waited in long lines to grab free hair, beauty and skincare products. Attendees wrote their names and positive messages on purple and green boards throughout the area. The Beautycon experience “is a place where our beauty is fully embraced, where we can be unapologetically ourselves,” Lord said.</p> <figure class="wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio"> <div class="wp-block-embed__wrapper"> https://youtu.be/5yCONLfS3Cc </div> </figure> <p>At the Essence Wellness House, conversations sparked about Black women’s mental health and therapy. Participants were able to get their health questions answered by therapists. The hub featured support organizations like <a href="https://therapyforblackgirls.com/">Therapy for Black Girls</a>, an online space dedicated to encouraging the mental wellness of Black women and girls.</p> <p>“We wanted to help reduce the stigma around mental health for Black women,” said Ashley Cherry, the communications director at Therapy for Black Girls. “Black women are often the backbones of the community [and] the backbones of their family, so it was really important for our founder to make sure that we were seen and heard.”</p> <figure class="wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio"> <div class="wp-block-embed__wrapper"> https://youtu.be/1cgNRc-AnwE </div> </figure> <p><a href="https://veritenews.org/join-our-mailing-list/"><em>Join Verite’s Mailing List</em></a> | <a href="https://veritenews.org/our-commitment-to-listening/"><em>Get the news that matters to you</em></a></p> This <a target="_blank" href="https://veritenews.org/2023/07/03/essence-festival-culture/">article</a> first appeared on <a target="_blank" href="https://veritenews.org">Verite</a> and is republished here under a Creative Commons license.<img src="https://i0.wp.com/veritenews.org/wp-content/uploads/2022/05/cropped-Verite-icon.png?fit=150%2C150&ssl=1" style="width:1em;height:1em;margin-left:10px;"><img id="republication-tracker-tool-source" src="https://veritenews.org/?republication-pixel=true&post=7491&ga3=319934958" style="width:1px;height:1px;"> Copy to Clipboard

[END]
---
[1] Url: https://veritenews.org/2023/07/03/essence-festival-culture/

Published and (C) by Verite News New Orleans
Content appears here under this condition or license: Creative Commons BY-NC-ND 3.0 US.

via Magical.Fish Gopher News Feeds:
gopher://magical.fish/1/feeds/news/veritenews/