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Fox News Host Tucker Carlson Loses More Advertisers [1]

['Tiffany Hsu']

Date: 2020-06-12

The flight of advertisers accelerated on Tuesday, when the watchdog group Sleeping Giants tagged T-Mobile in a Twitter post, saying that Fox News had aired what amounted to an “extremely racist segment scaremongering about the Black community.”

The telecommunications giant responded on Twitter, saying that its ads had not run on the show since early May and would not run in the future. Mike Sievert, T-Mobile’s chief executive, added a post of his own: “Bye-bye, Tucker Carlson!”

Fox News said that Mr. Carlson was referring to Democratic leaders, not protesters, when he said “they” in his remarks on Monday night’s program.

“No matter what they tell you, it has very little to do with black lives,” Mr. Carlson had said. “If only it did.”

Advertiser disavowals of the show gained momentum on Wednesday, after the newsletter Popular Information highlighted that Disney had run commercials 29 times on Mr. Carlson’s program this year. The entertainment giant responded by saying that it had asked the third-party media agency that placed the ads, which were for Disney’s ABC network, to stop doing so on the show.

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[1] Url: https://www.nytimes.com/2020/06/12/business/media/tucker-carlson-fox-news-advertisers.html

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