FORMING YOUR BUSINESS

              You can conduct business in one of three legal
         forms:  a sole proprietorship, partnership, or
         corporation; and in many states a fourth form -- the
         limited liability company.  Each has its charms and
         drawbacks.

         The sole proprietorship

              As business setups go, this one is the simplest.
         A sole proprietorship is a one-person concern that is
         not closely regulated by state or federal governments.
         All net income from the business counts as personal
         income on your tax returns.  Also, all liabilities of
         the business are personal liabilities, so there are
         risks.
              This is a good way to start a business, since you
         may be able to deduct your home office, transportation,
         supplies, professional dues and publications, and many
         other expenses.  But you cannot deduct most employee
         benefits, such as life and health insurance.

         Partnership

              This arrangement -- often consummated when someone
         with an idea joins someone with capital -- is similar
         to the sole proprietorship in that the owners are
         personally liable for the activities and debts of the
         business.
              Profits are considered personal income for the
         partners.  When you take on a partner, you can be held
         personally liable for any debts he takes on for the
         company -- even if you don't approve them.

         The corporation

              You can incorporate even if you are the only
         employee of the business.  A corporation is a little
         more costly than a partnership or proprietorship.  It
         must register with the state, pay an annual franchise
         tax, file annual federal and state corporate tax
         returns, and follow other procedures.
              The corporation is a separate entity from you.
         All transactions between you and the corporation must
         be handled in a professional manner.  You must strictly
         document cash receipts and expenditures and handle all
         personal transfers properly.  When you're incorporated,
         the IRS no longer considers you and the business to be
         "one pocket," so there may be tax consequences to some
         personal business transactions.
              But the corporation still offers enormous
         possibilities for income splitting, accumulating
         earnings, and getting tax-free fringe benefits.  (More
         on these below.)  And because the government treats you
         and the corporation as separate entities, your personal
         assets are usually protected from creditors and legal
         settlements.

         The limited liability company

              A new form of business entity, combining the best
         features of the corporation and the partnership, is now
         available in many states.  A limited liability company
         has corporate limitation of liability, but the tax
         transparency of a partnership.  Formation costs are
         usually similar to, or less than, corporate formation
         costs.  In some ways it acts like a Subchapter S
         corporation, by passing through the tax advantages, but
         it is more flexible than the Subchapter S corporation
         because there are no restrictions on who may hold
         shares in a limited liability company.  It can have a
         mixture of owners -- individuals, corporations, trusts,
         non-resident aliens, non-profit foundations ...
         whatever.  Check with the corporation office in your
         state to see if it is available in yet.  Many states
         have already provided for limited liability companies,
         and enabling legislation is pending in many more.