What would happen if, in your business, all you
did was "buy" from yourself?
You wouldn't make very much money, would you?
Think about it! That's exactly what this country
would be doing if we only "Buy American."
Every time we sell an American made product in the
international marketplace, those dollars come back into
the U.S. economy, increasing profits, creating jobs,
making America stronger. 80% to 85% of U.S. businesses
don't export.
But American products are in demand. Amway
recently went into Mexico, expecting $3 to $4 million
in sales the first year. Instead they hit $15 million
in sales the first year and $50 million the second
year, and said that they have never seen such strong
demand for American products in any of the more than 20
countries they are now in.
Yet it seems that when someone thinks about
getting into international trade, they decide to import
instead of export. Actually, exporting is just as easy
as, maybe even easier than, importing. Besides, as an
importer, you have to buy things to sell here...that
takes money. But, as an exporter, you are selling
things overseas...which doesn't take much money at all.
As a matter of fact, you can actually start your
own export business for a couple hundred dollars. Your
very first order could easily return your investment
ten-fold or more. There are thousands upon thousands
of products you can start exporting tomorrow! Most of
the books and courses on exporting being offered today
are theoretical, not practical. In reality, selling
overseas is no more difficult than a company in New
York selling & shipping a product to a buyer in
California.
The most useful complete startup is a manual
called "Sell American", available for $104.95 postpaid
from Phlander Company, Dept. 70197, P. O. Box 5385,
Cleveland TN 37320. Once you finish reading "Sell
American" you can export U.S. made products simply and
easily, and start earning your fortune in the
international marketplace.
With the end of the cold war, unification of
Europe, the breakup of the Soviet Union, and free trade
agreements being established in the Americas, every
entrepreneur should now recall the words of Thomas
Jefferson -- "A merchant, by his very nature is a
citizen of the world." While the governments discuss
the issues of world trade, it is up to us as merchants
(entrepreneurs) to meet the challenge head-on with
action, instead of talk. As an American entrepreneur,
you should make it your responsibility to "Sell
American."
