* * * * *

  We wouldn't want anything to happen to the page rank on your nice website,
                                now would we?

> For these reasons, over the past few months we’ve been running tests taking
> into account whether sites use secure, encrypted connections as a signal in
> our search ranking algorithms. We've seen positive results, so we're
> starting to use HTTPS (HyperText Transport Protocol Secure) as a ranking
> signal. For now it's only a very lightweight signal — affecting fewer than
> 1% of global queries, and carrying less weight than other signals such as
> high-quality content [1] — while we give webmasters time to switch to
> HTTPS. But over time, we may decide to strengthen it, because we’d like to
> encourage all website owners to switch from HTTP (HyperText Transport
> Protocol) to HTTPS to keep everyone safe on the web.
>

Via Rob Landley's Blog Thing for 2015 [2], “Official Google Webmaster Central
Blog: HTTPS as a ranking signal [3]”

And that was nine months ago. Is your website served over HTTPS?

This just appears to be yet more proof that Google is calling the shots on
the web now [4].

Oh, by the way, your web server is HTTP/2 compliant [5], right? Wouldn't want
anything bad to happen to your page rank [6], now would you?

[1] https://support.google.com/webmasters/answer/6001093?utm_source=wmx_b
[2] http://landley.net/notes.html#06-05-2015
[3] http://googlewebmastercentral.blogspot.jp/2014/08/https-as-ranking-
[4] gopher://gopher.conman.org/0Phlog:2015/05/05.1
[5] http://www.extremetech.com/computing/199536-prominent-developer-
[6] http://en.wikipedia.org/wiki/PageRank

Email author at [email protected]

You are viewing proxied material from gopher.conman.org. The copyright of proxied material belongs to its original authors. Any comments or complaints in relation to proxied material should be directed to the original authors of the content concerned. Please see the disclaimer for more details.