Subj : Re: Family vs Politics - Did
To   : poindexter FORTRAN
From : Arelor
Date : Wed Jan 15 2025 12:16 pm

 Re: Re: Family vs Politics - Did
 By: poindexter FORTRAN to Arelor on Wed Jan 15 2025 06:46 am

>
> If you're running a business, Facebook is an easy way to get reach.
>

The clinic here used to have a Facebook page with a lot of reach.

The boss decided to shut it down because it wasn't cost effective. The impact of shutting it down was zero.

I have the feeling lots of people are keeping a social media presence because they have been told they need it, but they are not running the numbers as to how much bang they get for their buck. A marketing agent once told me the dirty secret that so many marketing plans cost way more than what they can realistically generate in revenue for the customer - I definitively think "free" social media is in this category for most firms.


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