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                  <<(*=--  DREAM FORGE  --=*)>>

                            MAGAZINE
   <<((*=--  The electronic          for your mind!  --=*))>>
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(formerly RANDOM ACCESS HUMOR and RUNE'S RAG)

DREAM FORGE
Dream Forge, Inc.,
6400 Baltimore National Pike, # 201
Baltimore, MD 21228-3915
Modem: (410) 255-6229 (data to 28800 bps)

Publisher: Dave Bealer
Managing Editor: Rick Arnold

DREAM FORGE (tm) is a monthly e-magazine for a thinking and literate
readership.  Dream Forge, Inc. is seeking Official DREAM FORGE
Distributors (ODFDs) throughout cyberspace.  The ODFDs will sell
individual copies of the current issue (and back issues) of DREAM
FORGE to their callers on a pay-by-download basis.

The list price of individual DREAM FORGE issues is $2.95.  (All
amounts are in US dollars.)  As additional online sales technologies
become available, the ODFDs will be encouraged to offer DREAM FORGE
using these new techniques.

Responsibilities of ODFDs:

 1) Make DREAM FORGE available to their callers using any
    available online sales technology (e.g. sale by download).
    The ODFD warrants that all DREAM FORGE downloads will be
    counted and paid for on a monthly basis.

 2) Promote the availability of DREAM FORGE to all callers
    during the logon process.

 3) Resolve any customer complaints related to obtaining
    DREAM FORGE from their system (i.e. broken archives,
    aborted downloads, etc.).  Dream Forge, Inc. will assume
    no liability for any such problems, other than replacing
    any broken DREAM FORGE archive sent to the distributor's
    system by the publisher.

 4) Provide a monthly report to the publisher showing the
    download count for each DREAM FORGE issue carried by the
    system.

 5) Remit the publisher's share (60%) of all DREAM FORGE sales
    to the publisher promptly on a monthly basis.  Any credit
    card or transaction processing fees incurred in selling
    DREAM FORGE are strictly the responsibility of the ODFD.
    If an ODFD chooses to sell DREAM FORGE for a discount, the
    publisher's share remains 60% of the official list price
    of the magazine ($1.77/copy at the list price of $2.95).

 6) Provide a complimentary account on the ODFD system for
    the use of DREAM FORGE staff.  The account need not have
    any sysop privileges, except that it should allow DREAM
    FORGE staff to view the current download counts for all
    DREAM FORGE issues being sold.  The account should have
    all upload and download privileges normally offered to
    those with "free, shareware uploader" status.

Benefits for ODFDs:

 1) The ODFD retains 40% of all DREAM FORGE sales ($1.18/copy
    sold at a list price of $2.95) made, less any transaction
    fees incurred (see #5 above).  The ODFD also retains any
    time based fees incurred by any user as they download the
    emag.

 2) The right to advertise their system as an Official DREAM
    FORGE Distributor.  A logon screen may be (indeed, should
    be) displayed to all callers so identifying the system.

 3) A listing in each DREAM FORGE issue identifying the ODFD,
    including System name, primary data telephone number,
    number of lines, and location of system (City/state/country).

 4) A 20% discount on any advertising purchased in DREAM FORGE
    to advertise the ODFD system, or any products or services
    offered by the firm that owns the ODFD.  This discount is
    cumulative with any other applicable discounts.

 5) A 40% discount on a display subscription to DREAM FORGE for
    the ODFD system.  Applies only to a prepaid annual
    subscription, and is not cumulative with any other offers.
    (e.g. The operators of a 100 line BBS that is an ODFD will
    pay $597/year to display DREAM FORGE to their callers rather
    than the normal fee of $995.)

Interest Sysops should contact the publisher, Dave Bealer.
Internet e-mail:  [email protected]
FidoNet netmail:  Dave Bealer @ 1:261/1129

* DREAM FORGE is a trademark of Dream Forge, Inc.
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  Official DREAM FORGE Distributors - Frequently Asked Questions


  In the short time since the release of the January issue of DREAM
FORGE, many sysops have asked about becoming ODFDs.  To save time (a
precious commodity these days) I have created this list of frequently
asked questions.


Q) What kind of software is available to take orders/control
   downloads?

A) Sorry, we don't have the time or inclination to help sysops
   set up their systems to handle online ordering.  If you have
   to ask a question like this, you're simply not ready to become
   an ODFD.  We are looking for established commercial boards as
   distributors.  Line count isn't important, but you must have
   experience accepting online orders, or at least online
   subscriptions, to be seriously considered as an ODFD.


Q) I don't live in the United States.  How do I handle pricing?

A) There is a system used by print magazines in North America
   whereby the magazine covers contain two prices:
              example:  $4.95 US, $5.95 Canada
   This accounts for the fact that the Canadian dollar is worth
   somewhat less that the U.S. dollar (about $0.70 US, in 1/95).

   There is no reason why such a plan cannot be used for e-mags
   as well.  ODFDs are therefore allowed to charge the local
   equivalent of $2.95 US in their local currency.  Further,
   Non-US ODFDs will be allowed to charge a premium of up to 10%
   to recover long distance and currency exchange costs.  The ODFD
   may want to round the price down to the nearest customary price
   point (3.95, etc.) in local units.

   For instance: Canadian ODFDs could charge $4.50 (Canadian) for
   each copy of DREAM FORGE.  ($2.95 US/0.70 = 4.21 Canadian, plus
   10% = $4.63 Candian.  Round down to $4.50 Canadian.  Note that
   given the 0.70 exchange rate factor, a Canadian ODFD could NOT
   charge more that $4.63 Canadian per copy of DF).


Q) How do I make payments to Dream Forge, Inc.?

A) Simply mail a check or money order every month to the
   publisher:        Dream Forge, Inc.
                     6400 Baltimore National Pike, #201
                     Baltimore, MD. 21228
                     USA

   We expect to accept checks online eventually, which would
   allow ODFDs to logon the Dream Forge BBS and pay by check
   without having to mail any paper.  Remember that all checks
   and money orders must be in U.S. funds.


Q) How would I get the new DREAM FORGE issues?

A) Several ways are available:
    1) By internet e-mail (as a uuencoded file attach).
    2) Logon to The DREAM FORGE BBS and download the new issue.
    3) Via private Fido-technology Tick file echo.


Q) Can I give sample issues away to my users to entice them
   to subscribe?

A) No, that is what the free demo issues are for.  Beginning
   in July 1995 we will publish a free quarterly (tenatively
   titled DREAM FORGE LITE (DFL)).  DFL will contain the table
   of contents of the previous three DF monthly issues, plus a
   few (very few) sample articles from those issues.  The samples
   will usually highlight any new features added to DF since the
   last quarterly edition.  DFL will be freely distributable the
   same way the sample issues are, so there is no need for ODFDs
   to give away the monthly DREAM FORGE issues.  Actually, you
   MAY give away the monthly issues, provided you pay Dream Forge,
   Inc. the fee of $1.77 (US) per copy given away.  <g>


Q) May I print DREAM FORGE on paper and sell it that way?

A) No.  DREAM FORGE is an electronic magazine.  The publisher
   retains full control over distribution format.  If we do
   decide to offer a printed edition or non-English language
   editions in the future, rights will have to be negotiated
   on an individual (per-project) basis.


Dave Bealer
Publisher, DREAM FORGE (tm)
January 1995
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{DF Document: ODFD.TXT}
Other DF documents available:
  [email protected]   ODFD Application Form
  [email protected]   DREAM FORGE Writer's Guidelines
     [email protected]   Info for individuals about DREAM FORGE
                             subscriptions.