Ken Martin, a front-runner in the race to become the next [1]Democratic
  National Committee chairman, proposed sweeping reforms to help his
  party rebound from staggering [2]losses on Election Day.

  With outgoing DNC Chairman Jaime Harrison [3]retreating from a
  renomination battle after voters handed Democrats setbacks at the White
  House and both chambers of Congress, Martin [4]joined a slew of
  colleagues eager to lead a comeback for their party.

  As the chairman of the [5]Minnesota Democratic-Farmer-Labor Party,
  Martin on Tuesday [6]released a 10-point memo outlining a strategy to
  restore his party’s glory as the DNC’s next chief.

  Titled “A New DNC Framework,” the memo warned that sweeping reforms,
  including a “massive narrative and branding project,” are warranted
  because “the majority of Americans now believe the Republican Party
  best represents the interests of the working class and the poor, and
  the Democratic Party is the party of the wealthy and the elites.”

  While Martin is deep-rooted in the Democratic establishment, serving
  since 2017 as the DNC’s vice chairman, he said he is ready for change
  after [7]calling the election results “a damning indictment on our
  party brand,” earlier this month.

  His document continued, “We must be willing to dig deep and recenter
  the Democratic agenda to unite families across race, age, background,
  and class.”
  Sen. Amy Klobuchar (D-MN) stands with Minnesota Democratic-Farmer-Labor
  Chairman Ken Martin before speaking at the DFL election night watch
  party on Tuesday, Nov. 5, 2024, in St. Paul, Minnesota. (AP Photo/Abbie
  Parr)

  Some of the changes Martin is calling for, [8]Politico reported,
  include showing up “in nontraditional and uncomfortable media spaces on
  a regular basis,” increasing “outreach to local messengers and trusted
  validators,” and creating “our own platforms for authentic engagement.”

  After Vice President Kamala Harris lost the election to President-elect
  Donald Trump, many strategists, and even top Democrats such as Sen.
  John Fetterman (D-PA), [9]argued that her lack of engagement in
  alternative media spaces heavily frequented by voters contributed to
  her loss.

  Democrats have often viewed widely used platforms such as Elon Musk’s X
  and intensely popular podcasts such as the Joe Rogan Experience with
  suspicion. Both are examples of populist-leaning pulpits where
  alternative narratives often flourish and all speech, even hate speech,
  is allowed, leading many on the Left to criticize them for fomenting
  alleged disinformation.

  Commenting on reports that progressive Harris staffers [10]pushed her
  to decline an invitation to appear on Rogan’s podcast, which boasts
  roughly 11 million listeners per episode, Fetterman[11] said, “We have
  a challenge.”

  “The power that the platform that he created — to ignore that, I can’t
  imagine why anyone would do that,” he added.

  Echoing Martin’s concerns about showing up in “uncomfortable media
  spaces,” one Democratic communication professional talked with the
  outlet about the importance of having a presence on X, arguing that
  leaving the platform “because you don’t like Elon is the kind of purity
  politics that landed Democrats in this mess to begin with.”

  “The echo chamber produced a party more conscious of pronoun dogma than
  the travails of the working class they purport to represent,” the
  communication strategist told [12]Politico.

  Martin’s memo also called for the DNC to examine “our spending with a
  fine-tooth comb.” His comments came after Democratic megadonors
  [13]fumed over news that the Harris campaign burned through a known
  $1.5 billion over the fall and ended up with at least $20 million in
  debt.
  Vice President Kamala Harris delivers a concession speech for the 2024
  presidential election on Wednesday, Nov. 6, 2024, on the campus of
  Howard University in Washington. (AP Photo/J. Scott Applewhite)

  In another dig at how the DNC helped pick its presidential nominees
  this election cycle, Martin urged for a “rigorous, open, and effective
  primary process to battle-test our candidates to prepare them to win.”

  The DNC effectively canceled several primaries this year, receiving
  criticism from Robert F. Kennedy Jr. and Rep. Dean Phillips (D-MN) for
  that move and other legal tactics. The former Democratic presidential
  hopefuls argued that the DNC tried to rig the system to ensure Biden
  had a smooth path to being the party’s nominee. Democratic chiefs
  received additional criticism after Harris swiftly replaced Biden at
  the top of the Democratic ticket in July, despite not having won any
  primaries.

  With Martin already receiving nearly half of the needed endorsements to
  win the contest to be the next DNC chairman, he could well be in the
  position to enact changes should he clinch the position during the
  party’s leadership elections on Feb. 1, 2025.

  Former Maryland Gov. Martin O’Malley, former DNC Vice Chairman Michael
  Blake, and New York state Sen. [14]James Skoufis are among the other
  candidates for the chairmanship.

  [15]CLICK HERE TO READ MORE FROM THE WASHINGTON EXAMINER

  Skoufis, in particular, has pitched himself as the outsider alternative
  to Washington insiders such as Martin.

  “We’re losing on politics, messaging, organizing, and policy,” the New
  York Democrat said when he announced his candidacy. “And we’ve been
  running the same stale, inside-the-Beltway playbook driven by the same,
  tired, inside-the-Beltway voices.”

References

  1. https://www.washingtonexaminer.com/tag/dnc/
  2. https://www.washingtonexaminer.com/news/campaigns/presidential/3222545/numbers-behind-trump-victory/
  3. https://www.washingtonexaminer.com/news/3220905/dnc-chief-jaime-harrison-retreats-renomination-democratic-losses/
  4. https://www.washingtonexaminer.com/news/3234490/ken-martin-announces-run-dnc-chairman/
  5. https://www.washingtonexaminer.com/tag/minnesota/
  6. https://www.politico.com/news/2024/12/03/ken-martin-dnc-bid-00192292
  7. https://www.washingtonexaminer.com/news/campaigns/3240305/democratic-party-loses-working-class-support/
  8. https://www.politico.com/news/2024/12/03/ken-martin-dnc-bid-00192292
  9. https://www.washingtonexaminer.com/politics/3240123/democrats-future-mainstream-media/
 10. https://www.washingtonexaminer.com/news/campaigns/3229581/what-we-now-know-about-rogan-harris-interview-never-happened/
 11. https://www.washingtonexaminer.com/politics/3231686/fetterman-slams-pelosi-blame-game-biden/
 12. https://www.politico.com/news/magazine/2024/11/30/dems-leave-twitter-musk-00191755
 13. https://www.washingtonexaminer.com/politics/3245988/harris-campaign-post-election-fundraising-leaves-bad-taste/
 14. https://www.washingtonexaminer.com/news/campaigns/congressional/3245963/new-yorker-pitches-himself-as-an-outsider-candidate-for-dnc-chair/
 15. https://www.washingtonexaminer.com/