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Shake Shack signs deal to open Israel chain

  Shake Shack credit: Manu Padilla Shutterstock
  [30]Israeli digital farm management co CropX raises $30m [31]Akamai to
  acquire Israeli API co Neosec
  19 Apr, 2023 18:10
  [32]שלח תגובה במייל Shira Sapir

US hamburger chain Shake Shack today signed a deal with Harel Wizel and
Yarzin-Sella Group to set up and operate a chain in Israel.

  US hamburger chain Shake Shack today signed a deal with Harel Wizel and
  Yarzin-Sella Group to set up and operate a chain in Israel. The first
  outlet will open in 2024 in Tel Aviv and according to Shake Shack by
  2033, there will be 15 chains around Israel.

  Shake Shack serves classic American fare and plans adapting its menu to
  Israeli tastes by creating a partnership with local companies. The
  Israeli menu will include the US chain's flagship Shackburger as well
  as chips, shakes, beer, wine, ice cream, and more. "From the very first
  moment Harel Wizel and Yarzin Sella Group approached us, we were blown
  away by their incredible passion for Shake Shack and their expertise in
  operating global brands," said Michael Kark, Chief Global Licensing
  Officer of Shake Shack. "We have long admired the rich and diverse food
  culture of Israel, and we couldn’t be more excited to arrive in Tel
  Aviv and reach 15 Shacks across Israel by 2033."

RELATED ARTICLES

  [33]Pret a Manger credit: Shutterstock

Fox signs deal to bring Pret a Manger to Israel

  Harel Wizel added, "We're thrilled to bring the iconic Shake Shack
  experience to Israel and share our passion for high-quality
  ingredients, hospitality, and community. We will secure access to the
  best locations all around the country, ensuring that we can bring the
  Shake Shack experience to as many people as possible. Together, we're
  committed to creating a memorable Shake Shack experience for all our
  guests."

  Yarzin Sella Group chairman Yuval Sella said, "We are honored to bring
  this beloved American brand to our local market and provide our guests
  with the same exceptional quality and experience that Shake Shack is
  known for worldwide. This is an exciting milestone for our company, and
  we look forward to sharing the joy of Shake Shack with the people of
  Israel. Shake Shack has long been a brand that I have admired, and
  after getting to know the amazing people behind it, I am even prouder
  and more excited to bring it to Israel."

  Since the original Shake Shack opened in 2004 in New York City's
  Madison Square Park, the company has expanded to over 450 locations
  worldwide, including 295 in 32 US states, and over 155 international
  locations across London, Hong Kong, Shanghai, Singapore, Mexico City,
  Istanbul, Dubai, Tokyo, Seoul and more. The company is traded on Wall
  Street with a market cap of $2.3 billion.

  Yarzin Sella Group and Harel Wizel's Fox-Wizel recently signed a
  franchisee agreement with international fresh food chain Pret a Manger
  to operate outlets in Israel.

  Published by Globes, Israel business news - [34]en.globes.co.il - on
  April 19, 2023.

  © Copyright of Globes Publisher Itonut (1983) Ltd., 2023.


  [35]נושאים למעקב >>
  Shake Shack credit: Manu Padilla Shutterstock
  Shake Shack credit: Manu Padilla Shutterstock
  [36]Fox signs deal to bring Pret a Manger to Israel
  [37]עוד דעות >>
  Shira Sapir
  [shakuf.gif]


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